What can you do to make your blog worth visiting?
- Revolve around a theme
- Keep yourself relevant
- Become searchable
- Don’t be boring
Your blog is an information hub. It’s a place where information is found and used by your readers. It’s also a place in which discussions are formed around the topics at hand. A blog is a place where ideas are formed and conversations are apparent—that is if there are people that visit your blog regularly.
Most people think that by simply adding a WordPress survey plugin or any kind of free online survey tool, they’ve cemented themselves as a blog that uses feedback to continually improve their blog. However, gathering feedback is just one of the many things you have to do to ensure that your blog is somewhere people constantly choose to go.
Keep in mind that a blog thrives on the traffic that it creates. So making sure that your blog is worth a visit to a few regular readers is paramount to its success.
With that being said, here are a few things that you can do to ensure that your blog is worthy of a large audience!
Revolve Around a Theme
Your blog can be as random as it can be, however, for it to accumulate a large following, the best thing that you can do is to center it on a theme, or topic at hand. For example, you can focus your blog on the specifications and reviews of the latest phones out on the market, or it can be about the telecommunication industry. As long as it caters to a specific group of people, then it will be effective.
Focusing on a particular niche ensures a few things. First, it identifies your target audience. by having an idea of your target audience, you can create content that will cater to their needs, wants, and curiosities. This makes content creation a lot less of a guessing game, and more on pinpointing the pain points of the niche.
Keep Yourself Relevant
Of course, having a theme to revolve around on narrows down the topics that you can talk about, however, that still doesn’t mean that you can simply go around and produce any kind of content you want as long as it’s related to your central theme. You have to keep your content up-to-date with the rest of the world! So you shouldn’t start talking about an old phone model when the latest one just came out a day before.
Keep in mind what your audience wants. Identify things that make your audience want to read your content. Take advantage of knowing what your customers want and see to it that your content is reliable and authoritative. This way, you’ll be able to build a relationship with your audience, one that is built through trust and expertise.
Once you’ve established yourself as one of the experts in your chosen theme, then your blog will surely become a place where a few people tend to go!
Of course, even when you have the most authoritative and expertly insights on your blog, as long as it’s not being searched, it won’t reach anybody. With that in mind, you should also focus your attention on making sure that your content is searchable through the many search engines on the Internet!
Take note of the concept and process of Search Engine Optimization or SEO. This will help in making your content searchable. You’ll know it’s effective when your content reaches the highest ranks in search engine result pages or SERPs.
Keep in mind that for anyone that’s searching, the choices at the first page are probably the most viewed out of all the thousands of web pages that are found on the Internet that’s related to the topic.
Again, make sure that your blog is searchable, and everything else will follow through!
Don’t Be Boring
Focusing on information and procedure can be a good way to start, however, after some time, it might get a bit boring—both for you and your readers. That’s something that you should always avoid! Once you begin to think your content is boring, scrap it, and find another way for you to create your content. Tired of the written word? Use videos or pictures! You don’t want to focus on one topic alone? Create comparisons and/or incorporate other topics!
Make sure that you’ll never get tired of your own content. Be as creative as you can while also maintaining a sense of expertise and authority on your blogs. Remember, readers who aren’t entertained with what their viewing can easily look for content that does. So be sure that your content is a mix of information and entertainment!
WordPress survey plugins come in handy in getting feedback that can be used for your blog, however, if your blog isn’t worth a visit from people, then your free online survey tool is basically for nothing. Make sure that your blog can be as worthwhile as it can be by incorporating the points mentioned above!