The internet is vast, heavily populated, and if play your cards right, extremely prolific. But getting your website to get to that stage of copiousness takes a lot of work. One of the main things to consider when building up your website is CRO (Conversion Rate Optimization) – it’s the use of analytics and user

Customer Surveys are a tricky thing to pull off, mostly because creating the surveys themselves require a certain type of finesse. The challenge lies within its effectiveness depending on balancing slightly conflicting traits on a knife point – for example: a good survey question must be structured in such a way that it will be able

There is a universal truth no one can deny: no one likes getting negative customer feedback. Sure, it feels great when people sing you praises and shower you with compliments, but there’ll always be at least one person who will point out your mistakes or shortcomings. Some may have good intentions while others may not, and it’s

Conversion rate optimization is one of the best ways to make sure there is consistent traffic, which can lead to an increase in profit, on your website. With it you can gain access to customer insight and find ways to improve the online side of your business. CRO can be the best option to achieve

These days most businesses are utilizing the one tool almost everyone is using to gain profit: the internet. Around 40% of the world’s population are  online these days.  In fact, one of the top questions any customer would ask upon entering a store is if that business or product has a Facebook page, Instagram account,