It can’t be denied that customer feedback is one of the most important things to dwell on when you’re in the world of business. Essentially knowing and utilizing customer perception is a well-accorded action. Feedback could give vital pointers that could shape the product’s pathway to success. Before you begin to analyze your customers’ feedback, you

Sometimes, whenever you pay for something, be it a service or a product, the business hands out a survey. You either fill it up or just leave it blank, probably depending on your mood. But does the completion of that survey rest solely on your mood on that particular instance? It could be, but maybe

So you’ve done countless A/B Testing, have adapted countless CRO techniques that were able to generate a significant amount of conversion, and you’ve invested quite a lot of time optimizing and boosting keywords and pages. But it seems your site hasn’t been performing well. I’m not going to tell you to change your color scheme

The word insight is, according to several dictionaries, gaining perception into another person’s mind. It is the ability to understand what others are thinking. When it comes to business, customer insight becomes one of the most important tools any entrepreneur or businessman can have. If there is one important thing that you should consider, it

One of the most important things you need to keep tabs on, aside from relevant news in the industry you’re in, is what your customers are thinking about your brand and what it can offer. This comes as a surprise to some people, but I’m telling you now that if you want to keep your